CULTUREFLY BRAND
When I first started at CultureFly, the brand of 'CultureFly' itself was an afterthought. The company had started with two boxes: Pusheen Box, and the Nick Box, before they even thought up the name CultureFly. Most people knew about our boxes, but didn't know who we are. Over the years working at CultureFly I have made a big effort to solidify the brand and push us forward as a leading subscription box company.
I did the planning for our social feed on the left when I first started working at CultureFly. Since then, we've grown this account to over 27K followers! While the overall 'look' I was going for has changed quite drastically over the years, we've elevated our social media with new photography, graphics, video, and giveaways to gain followers and then keep them interested.
My team at CultureFly handles all of our corporate presentations, sales pitches, and one-sheets. We take these presentations very seriously because we want to impress new potential partners or buyers at every step of the way!