CultureFly's very first subscription box was the Pusheen Box, filled with projects based off an adorable cartoon cat. For years people had been asking for a version of this box, but for their cats! We finally released the Cat Kit by Pusheen Box in the Spring of 2021. I coordinated the launch of this box alongside of my amazing designers and web developers to completely redesign the Pusheen Box website and create the marketing campaign for launch. Since then, we have put out a new themed box per quarter and lucky me: I have done all the photography for these marketing campaigns because we used my kitties as the main meowdels! See some of my favorites below. Bmo (the grey one) is by far the more cooperative model so, he's the star of all the shoots haha.